Its All In The Story...

Writing a good story is where you want to start. If you are not getting enough conversions (people who sign up for your email list), then try tweaking it a bit. I am not saying start from scratch, if you already have one. Try rearranging some paragraphs, highlight some key points, have people write some testimonials for you and put them in there. Testimonials with pics are great. Talking about pictures...

A picture says a thousand words. I am not saying that you need to go and have a professional photography done after a full makeover. A nice picture for people to identify with. If it's with your spouse or children it's even better. Never underestimate the power of a well placed picture.

You can blog and write your articles all you want, but if you don't have a story to tell, no will "get to know you". Remember, network marketing is about selling YOU, not a service or product. If people don't get to know you, they won't want to join you.

You also need to know the story of your company. Once you have people itching to join you, they will want to know what you are doing. If you don't know your company's story, you loose credibility with your prospects. If you are brand new to your company, have your sponsor or other person in your up line tell the story for you (until you know it). Most companies have a magazine or a DVD/CD that tells the story, so it should not be hard for you to learn it.

The more comfortable you are with telling your story and your companies story, the easier for you to "close the deal".